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From Grassroots Beginnings To Olympic Champions
Richard Hinds, Chief Sports Columnist for The Age newspaper writes in his article titled ‘Hard to win medals when turn-Coates takes breathe away’ (9/8/12); ‘at London 2012, there is unlikely to be a...
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The Future of Cycling
With the first ever British winner of the Tour de France followed up by huge home success on the road and in the velodrome at London 2012, the profile of cycling in this country is at an all time high....
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Bigger and Better Than Even Before
On the 7th of October 2012, The Royal Parks Foundation Half Marathon, Pulse3K and Ultra felt the Olympic effect with record numbers of individuals being inspired to participate in sport across these...
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Recognising the Grassroots Participant
Having assisted Nike at the launch of the Western Sydney Wanderers, it was refreshing to see the ‘Hyundai A League’ recognizing the grassroots footballer in their new television commercial. The...
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Limelight Sports takes participation mobile
At this year’s Royal Parks Foundation Half Marathon, spectators were offered the ultimate race experience with the launch of the first official mobile app. Developed by Limelight Sports for the Royal...
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Embracing the Outdoors – Again
After participating in a recent 100km Trail run relay, and having just launched our own Xterra (www.xterraaus.com.au) off road series, we’ve recently been both personally experiencing and...
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Upsides and Downsides
Since the great success of London 2012, much has been made of the link between elite sporting success and participation. Limelight’s own Andy Anstey has offered his critique on the potential pitfalls...
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College Sports – What About The Rest Of Us?
The physical, mental and social benefits of sport participation are well documented and rightly so. A passion of Limelight Sports is to bring mass-participation events to the public, so that everyone...
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Limelight United & the Nowra Triathlon
On January 13th 2013, I was lucky enough to travel down to the south coast of New South Wales, Australia for an Olympic distance triathlon in Nowra, courtesy of financial assistance from Limelight...
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10 Event Management Tips – #1 ‘Mastering the fundamentals’
The first in a series of event tip blogs from Limelight Australia’s MD, Andy O’Loughlin, takes a look at how ‘mastering the fundamentals’, a Nike ‘maxim’ that we like to build into our work, helps us...
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